Boycott, Divestment, Sanctions (BDS) is a Palestinian-led movement for freedom, justice and equality. BDS upholds the simple principle that Palestinians are entitled to the same rights as the rest of humanity.
As Palestinians continue to struggle against Israel’s illegal land grabs, and companies like Ben & Jerry’s pledge to end involvement in illegal Israeli settlements, it’s time for all of us to step up the pressure on Puma to end support for Israeli apartheid.
Palestinians express gratitude to Algerian Fethi Nourine and Sudanese Mohamed Abdalrasool, and all athletes taking principled stands against Israeli apartheid and all forms of racism at the Olympics and across all sports.
FC Barcelona conditioned the match on not playing in Jerusalem. Beitar refused, confirming this really was all about politics. The Barcelona match is off. Let’s urge Atlético Madrid and Inter Milan to cancel their match!
Among the teams calling on European clubs to cancel their friendlies in apartheid Israel is Balata FC, whose promising young player, 16-year-old Said Odeh, was shot and killed by Israeli soldiers in early May.
Just a few kilometers away from where Palestinians are struggling in occupied East Jerusalem, Puma maintains its support for Israeli apartheid. Tell Puma: Supporting Israeli apartheid and ethnic cleansing is a very bad look!
Leaked internal communications show Puma is shamefully using information it knows to be false to reassure its own partners and brand ambassadors who are rightly alarmed over its support for Israeli apartheid.
Active men and women football players (association and American), entire football teams, cricket players, basketball players, boxers and others have all taken to social media to courageously show their solidarity with Palestinians living under the brutal oppression of Israeli apartheid.