The BDS movement in collaboration with Slow Factory and Everything is Political.
Avoid these BDS targets enabling Israel’s ongoing genocide against Palestinians on Black Friday and Cyber Monday.
Xbox
Microsoft is perhaps the most complicit tech company in Israel’s illegal apartheid regime and ongoing genocide against 2.3 million Palestinians in Gaza. Microsoft knowingly provides Israel with technology, including artificial intelligence (AI), that is deployed to facilitate grave human rights violations, war crimes, crimes against humanity (including apartheid), as well as genocide.
The BDS movement calls on supporters to boycott Microsoft’s Xbox and gaming, cutting institutional contracts with Microsoft and divesting from the company, whenever feasible.
Main products:
Xbox consoles
Physical and online games
Disney+
Cancel your Disney+ subscription. Disney and its subsidiary Marvel are complicit in glorifying Israel’s regime of genocide and apartheid against Indigenous Palestinians. Marvel’s Captain America: Brave New World and Disney’s Snow White star actors Shira Haas and Gal Gadot, respectively, have consciously taken up roles as cultural ambassadors for Israel. Marvel and Disney are also reviving the racist character of Ruth Bat-Seraph, whose decades-old backstory includes working for Mossad.
Amazon
No matter what you buy, try to find delivery alternatives to Amazon. In May 2021, Amazon Web Services and Google Cloud signed a $1.22 billion contract to provide cloud technology to the Israeli government and military. Amazon and Google are directly implicated in Israeli apartheid and its genocide in Gaza.
HP
HP provides services to the offices of genocide leaders, Israeli PM Netanyahu and self-described “fascist” Finance Minister Smotrich. Hewlett Packard Enterprise (HPE), the business services company which shares the same brand, has provided technology for Israel’s Population and Immigration Authority, a pillar of the Israeli apartheid regime.
Main products:
Laptops
Desktop computers
Printers and their cartridges
Dell
Dell supplies servers and maintenance services to the genocidal Israeli military. The company is ideologically committed to Israel’s ongoing ethnic cleansing of Indigenous Palestinians by establishing research and development activity that attempts to strengthen illegal settlements in the Naqab. Most Dell computers are powered by Intel microprocessors too.
Main products:
Laptops
Desktop computers
Computer monitors
Reebok
During Israel’s livestreamed Gaza genocide, Reebok signed a sponsorship contract with the Israel Football Association (IFA), which includes in its official leagues teams in Israel’s illegal settlements on occupied Palestinian land. The IFA has also dedicated matches to and created a new league for Israeli soldiers serving in Israel’s genocide. 367 Palestinian sports teams are calling on Reebok to immediately withdraw from the contract, or continue to face a global boycott campaign just as Adidas, PUMA, and Erreà faced before them.
Main products:
Footwear
Activewear
Intel
For decades, Intel has been the largest international investor in apartheid Israel. Its plant at “Qiryat Gat” is built on land within the boundaries of the Indigenous Palestinian village of Iraq al Manshiya, which was ethnically cleansed, razed to the ground, and then replaced by the current Israeli colonial settlement. Intel remains deeply complicit in feeding Israel’s genocidal war chest, so the BDS campaign to boycott Intel continues.
Main products:
Chips powering laptops (various brands brandishing “Intel inside”)
ZARA
Don’t buy anything from ZARA. The global BDS movement officially endorses the grassroots organic campaign to boycott ZARA. We call on people of conscience around the world to boycott ZARA, the flagship brand of the Spanish multinational Inditex, for its deep and growing complicity in Israel’s regime of settler-colonialism, apartheid, and genocide. ZARA has chosen to open many stores in Israel during the ongoing genocide, fashion-washing the genocide and underlying apartheid. The fast fashion outlet is also devastating the planet.
Boycott ZARA until it ends its criminal complicity.
Sodastream
SodaStream is an Israeli company that is ideologically committed to and actively complicit in Israel's policy of displacing the Indigenous Bedouin-Palestinian citizens of present-day Israel in the Naqab (Negev) and has a long history of racial discrimination against Palestinian workers.
Main product:
Soda machines (there are plenty of alternative brands)
McDonald's
Boycott McDonald’s. Its Israeli franchisee has openly supported apartheid Israel’s Gaza genocide by donating generous food packages to the Israeli military that is actively starving 2.3 million Palestinians.
Carrefour
The France-based multinational retailer is involved in war crimes committed by the Israeli regime of settler-colonialism and apartheid over the Palestinian people. During Israel’s genocide in Gaza, Carrefour-Israel has supported Israeli soldiers partaking in the unfolding genocidal crimes with gifts of personal packages.
Carrefour has also received loans from four major complicit Israeli banks, and it has established a partnership with six complicit high-tech Israeli start-ups on artificial intelligence, cybersecurity, among others.