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PUMA leaked news that it won't be renewing its sponsorship of Team Apartheid Israel. Here's why. Supporting Israel's brutal apartheid regime is always bad for business, even more so while it commits a genocide against Palestinians in Gaza.
Apartheid Israel is carrying out a genocide in Gaza, as has been noted by UN experts, leading scholars and legal institutions. It has killed more than 18,000 Palestinians and displaced 1.9 million of them.
The Palestinian Campaign for the Academic and Cultural Boycott of Israel (PACBI), a founding part of the BDS movement, welcomes the news that PUMA won’t be renewing its contract with the Israel Football Association (IFA).
This weekend marks four important dates in the calendar of our struggle for freedom, justice and equality. Friday, 8th December: We commemorate 36 years since the beginning of the 1st Intifada of 1987. A collective and inclusive movement spread from Gaza across historic Palestine calling for boycotts, strikes, and popular resistance to end Israel's colonial rule.
Policies to enact solidarity with Palestine: passing a resolution through your city council or union
Activists in cities and rank and file union members across the US are looking for ways to express solidarity with Palestine within their institutions, and enact policies to put solidarity into action.
Your urgent action is needed! US-funded and supplied Israeli warplanes have resumed the deadly bombing of 2.3 million Palestinians in the besieged and occupied Gaza Strip. The BDS movement calls for intensifying mobilizations worldwide against apartheid Israel, including peaceful disruptions of all business-as-usual.
Indigenous Palestinians in Gaza have been enduring a horrific genocide. Israel’s pace of killing of Palestinians has had “few precedents in this century”. Entire neighbourhoods have been flattened; hospitals targeted; 1.7 million have been displaced; and starvation has been used as a weapon of war.
HP. PUMA. Marvel. These companies already support or provide cover for Israel’s regime of military occupation and apartheid, making them complicit in its war crimes. Now, they are enabling Israel’s genocidal war that has killed at least 13,000 Palestinians in Gaza, including 5,500 children, and its ongoing military and settler attacks across all of historic Palestine. Israel may now pause its bombing, but it has vowed to resume it.
Global outrage and solidarity with Palestine have been decisive in forcing the US-Israel genocidal axis to accept a temporary suspension of Israel’s indiscriminate bombing of the 2.3 million Palestinians trapped in the besieged and occupied Gaza Strip. The Palestinian BDS National Committee (BNC), the largest Palestinian coalition leading the global BDS movement, calls for more pressure now to impose a complete ceasefire and lifting of Israel’s slow-genocide siege.
21 November 2023 - PRESS RELEASE